Blinc at Simple Radiance
blinc does not exist to just be a part of the beauty industry, but to continually advance it. blinc products are unique because their concepts offer a dramatic leap from solutions that existed before, placing them among the best performing products in the world in their respective categories.
Mascara
Formerly known as Kiss Me, blinc is the original mascara invented to form tiny water-resistant "tubes" around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Whether your daily activities take you from the office, to your sweaty workout and then out to dinner, your lashes will look as good in the evening as they did when you first applied blinc in the morning.

blinc mascara will add volume and length to give you a radiant natural look that lasts all day. Only when you are ready for removal, the tubes will effortlessly slide off your lashes into your hand without the use of a harsh makeup remover.
Blinc is better than waterproof mascaras. All it takes is the combination of lots of warm water and gentle pressure, from your fingertips, a washcloth or water pressure (i.e. shower) and the tubes will slide off your lashes effortlessly. Upon removal you will actually see the tiny beauty tubes in your hand!
blinc mascara has been clinically tested to be non-irritating making it ideal for sensitive eyes, contact lens wearers, and active people in search of a mascara whose look, hold and ease of removal is without compromise.
Eyeliner
blinc is the original eyeliner invented to form a water-resistant "layer of color" that contours your eyes. Since blinc is not a cosmetic paint like conventional eyeliners, it cannot fade, smudge, run or flake, even if you cry or rub your eyes.

The intense layer of color creates a dramatic look that lasts all day. Only when you are ready for removal, the layer of color will effortlessly slide off your skin into your hand without the use of a harsh makeup remover. It's better than waterproof!
Ideal for those with sensitive eyes, contact lens wearers, and active people in search of an eyeliner whose look, hold and ease of removal is without compromise.

Eyebrow Mousse
blinc's Fountain of Youthful Color™ Eyebrow Mousse is the original eyebrow mousse invented to give enhancing, water-resistant and moisturizing color to your brows with anti-aging benefits for the underlying skin.
Once applied, blinc Eyebrow Mousse fills in sparse areas to create the perfect brow line that cannot fade, run, or smudge, even if you sweat or wear it in harsh weather conditions. Get ready for beautiful, face-framing brow color that lasts all day long, unlike traditional eyebrow products that disappear half way through your busy day.
In addition to the unparalleled hold of blinc Eyebrow Mousse, the innovative product also contains a peptide to moisturize and provide anti-aging treatment to the skin beneath your brow. Not only will you have perfectly colored brows, but you will also be treating your skin at the same time!
At the end of the day, blinc Eyebrow Mousse is easily removed, only when you are ready, with any gentle makeup remover. It's better than waterproof!

Eye Shadow Phase One
blinc fountain of youthful color™ eye shadow phase one is the original eye shadow base invented to keep your shadow on as long as you want, while providing your skin with anti-aging benefits at the same time.
Once applied, blinc eye shadow phase one conceals and fills existing fine lines, providing a smooth lid for ease of powder shadow application. Then, any powder shadow can be applied to the phase one base, for color that cannot crease, fade, smudge or run, even if you sweat or wear in harsh weather conditions! At the end of the day, blinc eye shadow phase one is easily removed, only when you are ready, with any gentle makeup remover. It's better than waterproof!
In addition to superior hold, binc eye shadow phase one contains anti-aging ingredients that clinical studies have shown to decrease fine lines after just six weeks by 67% and increase skin’s moisture after just one week by 53%.
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Lash Primer
Your lashes are exposed to the same environmental stresses as the rest of your body. Additional demands like continuous mascara application, curling, pulling and rubbing can lead to fewer and thinner lashes. Lash treatment is something that is often overlooked, yet your lashes play such an important role in how you look.
blinc lash primer was developed with two objectives in mind, lash/eyebrow treatment and eyelash enhancement. Whether your lashes are tiny and require a larger base to work with, in need of conditioning or you are simply looking for incredible volume & length, blinc lash primer delivers. Developed by blinc to complement blinc mascara, it provides a greater base of volume & length for your lashes, prior to applying your mascara.



blinc lash primer is dye-free and does not contain any fumes or fragrances that will sting or irritate your eyes. Its anti-inflammatory and healing agents sooth and enhance the strength of your lashes/eyebrows while increasing their resistance to breakage. blinc lash primer is also enriched with Vitamin E which nourish by replenishing and augmenting the level of Vitamin B5 in your lashes/eyebrows. Together, your lashes/eyebrows are protected from damage caused by over-heating and/or over-drying, free radicals caused by the natural body process and environmental stresses like ultra-violet light.
blinc lash primer imparts long lasting moisturization, which conditions your lashes/eyebrows without any build up. But that is not all...an additional benefit is included in the formulation that allows the ingredients to build up a greater base of volume and length as additional coats are applied, allowing even people with hardly any lashes to notice an enormous difference. Best of all, blinc lash primer does not require any eye makeup remover...just lots of water and gentle pressure to remove.
Heated Lash Curler
When lashes are straight, they tend to curtain the eyes and make them look smaller. When they are swept upward, more of the iris is revealed and your eyes seem larger and more brilliant.
Conventional skin-pinching curlers clamp, dent and use excessive pressure that can damage or even break your lashes. Nothing is better than heat to set a long lasting curl. Heat is used to curl the hair on your head...the same principle applies for your lashes. The challenge is to deliver the precise amount of heat - too much can dry out your lashes, and too little will not set a long lasting curl.
blinc's heated lash curler is simple to use and shapes lashes in seconds. Its innovative design delivers a precise amount of heat, while making it easy to reach even the tiniest lashes. Its sleek, compact size makes it easy to carry, even in the smallest purse. blinc heated lash curler's temperature control mechanism and protective contact guard ensures its safe use. Your lashes will show extravagant curves that will last all day!


